Episodes

July 8, 2020

227: Dabbling Need Not Apply

The research is in. Those who don't fully commit to a content inc. approach would be better off doing nothing at all.

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July 6, 2020

226: The Power of Answering Customer Questions (with River Pools)

River Pools went from almost closing their doors to becoming the world leader in fiberglass pools. They did it by answering custo…

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July 1, 2020

225: Audience-Building Tips from Queen

Queen grew one of the largest audiences in history and then kept it for 30 years. Here's how.

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June 29, 2020

224: Playing a Different Game

Understanding why David beat Goliath is critical to whether or not you will be successful as an entrepreneur.

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June 24, 2020

223: How I Almost Quit Our Non-Profit Foundation

When the lockdowns hit and the economic struggle began, I thought we were going to have to close our not-for-profit, Orange Effec…

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June 22, 2020

222: You Should Be Like the Chicken Whisperer

Andy Schneider has created one of the most amazing Content Inc. examples in the world...all around chickens.

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June 17, 2020

221: Consistency and The Hook (is all you need)

Examples from the New York Times and Barstool Sports show us how any company can build a five million dollar asset in five years.

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June 15, 2020

220: How George Lucas Outsmarted Hollywood

Content Inc. with Joe Pulizzi

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June 3, 2020

217: You Need a Subscriber Plan Stat!

Content Inc. with Joe Pulizzi

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May 27, 2020

215: Exploiting Your Content Marketing Hedgehog

Content Inc. with Joe Pulizzi

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April 29, 2020

207: How to Be More Creative in One Easy Step

Content Inc. with Joe Pulizzi

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April 27, 2020

206: Prepare Now for the Dance

Content Inc. with Joe Pulizzi

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April 22, 2020

205: Warren Buffett's 25 & 5 Rule

Content Inc. with Joe Pulizzi

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