Episodes

I'm taking a calculated play on LinkedIn in 2023. In this episode I go through the reasons why, and what I'm doing, step-by-step, to increase my audience and drive revenue leveraging LinkedIn over the next 12 months. This episode is sponsored by...

The best content creators on the planet have what Maven's Wes Kao calls a "Spiky Point of View." A spiky point of view can be the one thing that separates you from all the other content clutter out there. According to Wes: A spiky point of view can...

A special "live" episode of the 10k Creator show with Daren and Joe. In this episode, we run through the first season of 10k Creator and talk content and legal, getting started, major learnings, what to do and what not to do with your content creation...

Sponsorships and ads may be low-hanging fruit for content creators, but it's definitely not easy. Here are three tips to get you started, including time expectations, list creation and email deployment practices. This episode is sponsored by Ecamm....

The Content Inc. model only works if we are consistently helping other people. But who is your "other people"? Now is the time to evaluate the specific audience you are trying to help so that you can truly develop a successful content business. I...

Joe is back for the final episode of The 10k Creator! In this episode Joe shares his biggest takeaways from the four guest episodes, and Daren gives an update on his business and how it’s grown over the last two months. Specifically they discuss...

It seems every social platform is going through significant change...Twitter, TikTok, Facebook, Instagram and more. Content creators need to treat this moment like media professionals have for the last 20 years: a focus on email. Now more than ever,...

Brian Clark is the founder of Copyblogger as well as his two current projects Unemployable and Further. He’s a pioneer in content marketing, having built up multiple businesses to six, seven, and even eight-figures in revenue. In this episode, Brian...

Whether you are thinking about "ever" selling your content business, or you want to create the most valuable business asset possible, there are four critical things you need to start implementing now. Special thanks to Lexi Grant from for her four...

Our third guest expert for the 10k Creator Podcast is Lexi Grant from They Got Acquired. Lexi has successfully grown and sold multiple content businesses and is here to teach Daren her approach to building those businesses. In the episode they discuss...

Speaking is critical for your success as a content entrepreneur. And there is a right way and a wrong way to go about getting more speaking gigs. Here are five things you need to do now to solidify yourself into the speaking hall-of-fame. ------- Like...

In our second guest expert episode, we welcome Daphne Gomez to the show. Daphne runs Teacher Career Coach, a resource for teachers who may be looking to leave the classroom and use their skills to pursue other opportunities. In this episode, Daphne...

An amazing reminder of how content, art and commerce come together into something beautiful...or not. Here are some lessons from Disney on building content brands, and a small dis against Seth Godin. ------- Like this episode? SUBSCRIBE on , or . ...

In this episode of The 10k Creator, we have our first guest expert, Jay Clouse, the founder of Creator Science and host of the popular Creative Elements podcast. Jay and Daren discuss the strategies that creators can use to grow their revenue at their...

With US and Chinese tensions continuing to rise, does that mean TikTok could ultimately be banned in the United States? I believe the answer is yes. Content creators need to come up with a strategy now around how to move off this "rented land" into...

In this episode of The 10k Creator, we’ve caught up to the current phase of Daren’s content business, Craftsman Creative. We get a unique look into the “state of the union”, where he’s at with his audience growth and his monthly...

I have this friend who seems to be failing. Why? He's not limiting himself in two different ways...and he's making the two biggest mistakes that content entrepreneurs make. If you limit yourself, opportunities will open before your eyes. But YOU have...

In this episode of The 10k Creator, Joe & Daren discuss the power of projects, how they can give your growth a boost, give you easier access to collaborators, sponsors, and audience, and how often to create projects in your own business. On the...

The majority of content creators fall into the average category. Not because they can't be great, but because their focus is holding them back. If you want to be the leading informational expert in your niche, you are going to have to stop doing many...

In this episode of The 10k creator, Joe & Daren discuss the next phase in the content entrepreneur journey - 500-1000 email subscribers and making your initial money. They talk about the importance of selecting a platform, why you need to create a...

Publishing a book every two years has probably been the best strategy for developing my professional success. But it's not easy. If you are considering writing and publishing a book, there are three things to consider before you get started. I talk...

In this episode of the 10k Creator, Joe and Daren talk about getting started the correct way as a content entrepreneur. At the zero to 500 subscriber level, we need to focus on setting up your email conversions properly, with a mission that makes...

TILT coin is now over a year and a half old. We've learned a lot from the program. In this episode, Joe goes over how to get started, the different technology options, how best to set up the program, and, if you want revenue, why it's not the right...

In this first episode of the 10k Creator Podcast Show, Joe Pulizzi and Daren Smith introduce the show, how it came about, and explain how this podcast aims to help other content entrepreneurs grow their businesses from ground zero and beyond....