Content Inc with Joe Pulizzi
The Content Inc. podcast is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content.
Every Monday you get five minutes of wisdom on how you, the content entrepreneur, can build and grow your content business into a content empire
Featured Episodes
Recent Episodes
Your Content Project Failed. Here's How to Deal with It (386)
Fight as we may, sometimes you fail. It just happens and often we don't have all the answers to why. But could your failure be an opportunity? Perhaps. Here's two ways to look at your content creation failure that, hopefully, …
3 Insights on Holidays, Patience and Meetings (385)
Three different thoughts and ideas this episode. The first considers why starting a holiday could be an amazing opportunity for your business. The second talks about the most important skill for content entrepreneurs - patience. The third is a pro-tip...
Your Content Creator Vision Quest (384)
Sometimes we forget why we do the things we do as content creators and content entrepreneurs. In this episode, Joe takes a page from the movie "Vision Quest" as a peptalk for those content creators who need to hear this …
THE 5 Critical Strategies for Content Entrepreneurs (383)
Over my 15+ years as a content entrepreneur, there have been five critical strategies I've employed that have made my journey a success. They include. A Book Speaking Research An Email Focus The Hit List I go through each one …
Turning Your Passion into a Content Business (382)
I'm not a fan of focusing on your passion as the core of a content business. Most times, it simply doesn't work. But...sometimes it does. In this episode, we break down Jay Baer's new tequila content business and how he …
Patience and Hadestown (381)
It took over 12 years for Hadestown, the musical, to go from initial production to a Broadway musical, where it ultimately won the Tony awards for best musical of the year in 2019. This is a lesson that content entrepreneurs …
Why You Need to Edit like Lizzo (380)
For Lizzo's new album, she created 170 songs, but only published 12. In this episode, we talk about how Lizzo is making the correct editorial decisions, and so should you. This episode is sponsored by Lulu.com Think about the most …
The Best Sponsorship Model for Creators (379)
So many content creators develop and promote regular sponsorships...with minimal to no luck. Today I talk about another angle on the limited-inventory sponsorship model and why it may be the answer for you. This episode is sponsored by Lulu.com Think...
