Get Joe's New Book "Burn the Playbook" Today!

Revenue Generating Episodes

Feb. 17, 2025

Four Options to Increase Your Survival (483)

During these trying times I think the best strategy is to create as many life options for yourself and your family as possible. In this episode, I talk about the four different options you have to increase your survival - audience, money, place and...
Nov. 4, 2024

Selling Your Content Inventory in 4 Steps (470)

Most content creators are selling their newsletter, podcast and website inventory the wrong way. By taking a limited-inventory approach, you can sell all your open inventory in a very short period of time.  ----- Today's episode is brought to...
Sept. 13, 2021

The Web 2.5 Model of Content Creation (306)

Is a new business model for content entrepreneurs upon us? Well...maybe. It may be possible that new community-first models are superior to Web2 models of the past.
Sept. 6, 2021

Generating Revenue FOR Your Audience (305)

In Web 3.0, is it possible to not only generate revenue for yourself through content creation, but for your audience as well? I think this is actually a thing, and maybe we need to begin planning for it.
April 19, 2021

Content Entrepreneurs Must Diversify Revenue...Now (274)

Content entrepreneurs with large audiences can afford to focus on one revenue source. Joe Rogan can do it. PewDiePie can. So can Tim Urban from Wait But Why. But the creator middle class needs to diversify to survive. If that's you, time to get started.
March 29, 2021

Are Creator Coins a Thing for Content Entrepreneurs? (271)

I've gone deep down the rabbit hole with NFTs and creator coins. I'm starting to believe that they might be part of the future for content creators.
Feb. 22, 2021

The Future: NFTs and Content Entrepreneurs (266)

NFTs are going to be incredibly important for content creators and content marketing in the very near future. It's time to understand more about NFTs (non-fungible tokens).
Jan. 11, 2021

Getting In on the Content Acquisition Land Grab (260)

The first few days of January brought us a slew of content buying and selling. Looks like the gold rush of content is upon us. Time for you to join the fray?
Sept. 14, 2020

243: Diversify Content Like Disney

Once you build a core content asset, you need to diversify as quickly as possible. Disney's example is one we should all follow.
Aug. 31, 2020

241: Content Marketing's Next Revolution? Higher Ed

The COVID-19 Pandemic has caused an acceleration in the pace of change impacting colleges and universities. Content marketing is now in a perfect place to take advantage of the disruption.
Aug. 3, 2020

234: Joe's First Big Opportunity - The Media Selloff Begins

Media companies are starting to sell off properties. Even small deals are possible. This is a once-in-a-lifetime opportunity.