Episodes

June 17, 2021

Wally Koval from Accidentally Wes Anderson (285)

An in-depth interview with Accidentally Wes Anderson founder Wally Koval on how he built the 1.5+ million strong Instagram presen…

Episode page
June 14, 2021

Zig When Everyone Else is Zagging (284)

Three major airlines have killed off their in-flight magazines. The sensible move? Probably. The right move? I don't think so. Ti…

Episode page
June 10, 2021

Ann Handley and Total ANNARCHY (283)

An interview with the amazing Ann Handley, who built her newsletter to over 50,000 subscribers in just a few short years. She det…

Episode page
June 7, 2021

Need Content Ideas? Here's 10 Strategies (282)

Content ideas come from many ideas. Most often, you need to plan for it. Here's 10 different strategies and tactics that will kee…

Episode page
June 3, 2021

Michael Stelzner from Social Media Examiner (281)

The first of a series of interviews with case studies from the Content Inc. book. Michael talks about how he used a content-first…

Episode page
May 31, 2021

3 Questions Content Entrepreneurs Need to Ask (280)

Ryan Holiday, a follower of Stoicism, believes that people need to ask themselves these three questions every day. We look at it …

Episode page
May 24, 2021

One Sure Way to Cut through the Clutter (279)

So often forgotten, but almost always works. If you want to cut through the clutter and position yourself or your company as an e…

Episode page
May 17, 2021

Why Content Inc. Business Models Crush Product Led Models (278)

Most product-first and service-first business models have limited revenue possibilities. With an audience-based, Content Inc. app…

Episode page
May 10, 2021

Why Killing Your Content Marketing Makes the Most Sense (277)

Most marketers and content entrepreneurs diversify their content programs too quickly, endangering the program from the start. Th…

Episode page
May 3, 2021

A Content Partnership Example that Can't Lose (276)

A group is generally greater than the one. Here's an amazing example of multiple creators banding together to develop something a…

Episode page
April 26, 2021

The Real Reason David Beat Goliath (275)

David beat Goliath because he played a different game. As content entrepreneurs, we can't fall into the trap of playing the same …

Episode page
April 19, 2021

Content Entrepreneurs Must Diversify Revenue...Now (274)

Content entrepreneurs with large audiences can afford to focus on one revenue source. Joe Rogan can do it. PewDiePie can. So can …

Episode page
April 12, 2021

6 Incredible Exit Strategies from Content Creators (273)

You don't have to sell, but you should have an exit plan. I've discovered six very different exit strategies from content creator…

Episode page
April 5, 2021

The Rise of the Content Entrepreneur (272)

It's not the creator economy. Or the passion economy. Content creators won't get the job done. The fastest growing area of entrep…

Episode page
March 29, 2021

Are Creator Coins a Thing for Content Entrepreneurs? (271)

I've gone deep down the rabbit hole with NFTs and creator coins. I'm starting to believe that they might be part of the future fo…

Episode page
March 22, 2021

Run Away from Facebook's Content Creator Program (270)

Creator programs from Facebook, LinkedIn and Twitter are courting themselves to journalists and independent content creators. It'…

Episode page
March 15, 2021

Are You Indispensable? (269)

It's a tough question to ask when you think about the content and information you send to your audience. Are you really indispens…

Episode page
March 8, 2021

How to Create a Competitive Advantage with Your Tilt (268)

Most businesses don't have a content tilt? For content creators, if you don't have a content tilt worth its salt, you'll never cr…

Episode page