Episodes

Jan. 31, 2022

5 Mistakes Businesses Make with Content (326)

When I do a content audit, I see the save five mistakes happening over and over for small businesses and content creation. Here’s what I notice with most content audits: 1. Business is publishing in too many places. 2. Content …

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Jan. 24, 2022

A Worthy Content Curation Technique (325)

Do you ever have trouble finding something on Google for your industry? If so, that signals a big fat opportunity. Try this content curation technique that won't take many resources and could make all the difference for your content business. …

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Jan. 17, 2022

How Much Does Audience Size Matter with Content Creators? (324)

Yep...it's that question again? Does size matter? Well yes...and no. Millions of content creators are successful with smaller audiences. You just need to know how to use it.

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Jan. 10, 2022

Need a Content Tilt? Don't Be Original (323)

Every content creator wants to be original. Is that even possible? It might not be. Instead, try taking multiple concepts and combining them into something different.

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Jan. 3, 2022

2021 Review - From Social Media to the Token (322)

It was a crazy 2021. The big news was how the major social media platforms showed ultimate control, and then how the crytpo token might be a way out.

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Dec. 27, 2021

7 Keys to Building a Loyal Audience w/ Content [Special Episode] (321)

A very special New Year's episode of Content Inc. where I go through seven different strategies on how to build a loyal audience.

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Dec. 20, 2021

A 2022 Goal-Setting Process that Works (320)

It's that time of year again. Here's an "easy" way to set up goals for 2022 that you can commit to and will change your life for the better.

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Dec. 13, 2021

Taking Control of Screen Time (319)

This week I discuss two key issues that are screen time related, teenage suicide and dimentia.

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Dec. 6, 2021

NETs - An NFT Roadmap for Content Creators (318)

Announcing the official launch of our Never Ending Tickets with a step-by-step process on how you can make it happen.

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Nov. 29, 2021

Creating Your Content Training & Education Program (317)

Here's an overview of how I map out my day for my personal training and education process. What's your daily training look like?

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Nov. 21, 2021

Content Creators, DAOs, and Your Future (316)

ConstitutionDAO provides a glimpse of what's possible for content creators in the future. The token, the currency of the future, will enable new business models beyond our imagination.

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Nov. 15, 2021

Build Faster with a Content Network (315)

Do you have a mission that is similar to other players in your market? Could there be a way that you could make a larger impact by joining forces instead of competing? If so, create the bigger vision and start …

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Nov. 8, 2021

The Community Token Business Model for Content Creators (314)

I've been struggling about where to put community tokens (creator coins or social tokens) in the content creator business model. I think I found the answer.

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Nov. 1, 2021

Digital Property for Content Creators (313)

The ability for content entrepreneurs to create their own digital property through NFTs is a game changer. Now is the time to start learning, experimenting and looking differently at how you create content and how you can package that experience …

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Oct. 25, 2021

NFT as Never Ending Ticket (312)

NFTs could be the greatest opt-in subscription for content creators since the dawn of email. NFTs could function more like NETs in the future, or Never Ending Tickets. Are we at the dawn of a new business model for content …

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Oct. 18, 2021

How Content Creators Use Community Tokens (311)

For decades we've had "their" models and "mine" models. Today, because of the blockchain, we can have "our" models. It's all about community and social tokens and there is a big opportunity here for content creators and content entrepreneurs.

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Oct. 11, 2021

If You Could Do Only One Thing (310)

Apparently we are all doing our "to-do" lists the wrong way. Instead of making a list and crossing off your items, your job is to select only one thing from that list and complete it. Everything else is noise.

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Oct. 4, 2021

10 Content Strategies for Content Entrepreneurs (309)

An overview of my keynote from Content Marketing World 2021, where I review 10 amazing opportunities/strategies where content entrepreneurs are out maneuvering content marketers.

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Sept. 27, 2021

The End of Content Competition (308)

Most companies look at content competition in the wrong way. In the content world, competition is more like partnership. In the new world, the rising tide lifts all boats. Time to change our approach to competitors.

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Sept. 20, 2021

Taking the Risk (307)

Right now, we have to be what's called "risk on." It's too easy to fall into the trap of being comfortable. Want to grow? To succeed? We need to stretch out our arms to push out the sameness.

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Sept. 13, 2021

The Web 2.5 Model of Content Creation (306)

Is a new business model for content entrepreneurs upon us? Well...maybe. It may be possible that new community-first models are superior to Web2 models of the past.

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Sept. 6, 2021

Generating Revenue FOR Your Audience (305)

In Web 3.0, is it possible to not only generate revenue for yourself through content creation, but for your audience as well? I think this is actually a thing, and maybe we need to begin planning for it.

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Aug. 30, 2021

Finding Your Minimum Viable Audience (304)

All content entrepreneurs need to start with an MVA, a minimum viable audience, before they launch products or diversify. Here's how to get started.

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Aug. 22, 2021

Do Not Build Your Content House on Rented Land (303)

Have a strategy to move your rented (social) channels to things you can more control, like email newsletter, you website, an owned membership site or even a creator coin.

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