Episodes

When I do a content audit, I see the save five mistakes happening over and over for small businesses and content creation. Here’s what I notice with most content audits: 1. Business is publishing in too many places. 2. Content …

Do you ever have trouble finding something on Google for your industry? If so, that signals a big fat opportunity. Try this content curation technique that won't take many resources and could make all the difference for your content business. …

Yep...it's that question again? Does size matter? Well yes...and no. Millions of content creators are successful with smaller audiences. You just need to know how to use it.

Every content creator wants to be original. Is that even possible? It might not be. Instead, try taking multiple concepts and combining them into something different.

It was a crazy 2021. The big news was how the major social media platforms showed ultimate control, and then how the crytpo token might be a way out.

A very special New Year's episode of Content Inc. where I go through seven different strategies on how to build a loyal audience.

It's that time of year again. Here's an "easy" way to set up goals for 2022 that you can commit to and will change your life for the better.

This week I discuss two key issues that are screen time related, teenage suicide and dimentia.

Announcing the official launch of our Never Ending Tickets with a step-by-step process on how you can make it happen.

Here's an overview of how I map out my day for my personal training and education process. What's your daily training look like?

ConstitutionDAO provides a glimpse of what's possible for content creators in the future. The token, the currency of the future, will enable new business models beyond our imagination.

Do you have a mission that is similar to other players in your market? Could there be a way that you could make a larger impact by joining forces instead of competing? If so, create the bigger vision and start …

I've been struggling about where to put community tokens (creator coins or social tokens) in the content creator business model. I think I found the answer.

The ability for content entrepreneurs to create their own digital property through NFTs is a game changer. Now is the time to start learning, experimenting and looking differently at how you create content and how you can package that experience …

NFTs could be the greatest opt-in subscription for content creators since the dawn of email. NFTs could function more like NETs in the future, or Never Ending Tickets. Are we at the dawn of a new business model for content …

For decades we've had "their" models and "mine" models. Today, because of the blockchain, we can have "our" models. It's all about community and social tokens and there is a big opportunity here for content creators and content entrepreneurs.

Apparently we are all doing our "to-do" lists the wrong way. Instead of making a list and crossing off your items, your job is to select only one thing from that list and complete it. Everything else is noise.

An overview of my keynote from Content Marketing World 2021, where I review 10 amazing opportunities/strategies where content entrepreneurs are out maneuvering content marketers.

Most companies look at content competition in the wrong way. In the content world, competition is more like partnership. In the new world, the rising tide lifts all boats. Time to change our approach to competitors.

Right now, we have to be what's called "risk on." It's too easy to fall into the trap of being comfortable. Want to grow? To succeed? We need to stretch out our arms to push out the sameness.

Is a new business model for content entrepreneurs upon us? Well...maybe. It may be possible that new community-first models are superior to Web2 models of the past.

In Web 3.0, is it possible to not only generate revenue for yourself through content creation, but for your audience as well? I think this is actually a thing, and maybe we need to begin planning for it.

All content entrepreneurs need to start with an MVA, a minimum viable audience, before they launch products or diversify. Here's how to get started.

Have a strategy to move your rented (social) channels to things you can more control, like email newsletter, you website, an owned membership site or even a creator coin.