Episodes

March 14, 2022

Don't Do What Disney Just Did (332)

Disney just announced the launch of a brand new product that has nothing to do with helping the customer. I know...this rarely ha…

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March 7, 2022

Try Changing the Marketing Conversation (331)

Are you always fighting your marketing battles with more features and more benefits? Maybe there is a better way. Try actually ch…

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Feb. 28, 2022

The Buy Before Build Exercise (330)

Almost no content creators do this exercise when everyone should. This exercise is important even if you are never thinking about…

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Feb. 21, 2022

What Content Creators Can Learn from the Video Game Crash of 1983 (32…

An event happened almost 40 years ago that nearly duplicated itself over the past few years. As in the Great Video Game Crash of …

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Feb. 14, 2022

Your Content Brand Is Critical. Here's Why. (328)

Content creators get too focused on the tech...the blog, the videos, the NFTs, the podcast. Your customers and prospects don't ca…

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Feb. 7, 2022

Saying No to NFTs? Try Practicing First (327)

I just completed a poll of 500 people in marketing and content creation, and 42 percent say they are never going to buy an NFT. S…

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Jan. 31, 2022

5 Mistakes Businesses Make with Content (326)

When I do a content audit, I see the save five mistakes happening over and over for small businesses and content creation. Here’s…

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Jan. 24, 2022

A Worthy Content Curation Technique (325)

Do you ever have trouble finding something on Google for your industry? If so, that signals a big fat opportunity. Try this conte…

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Jan. 17, 2022

How Much Does Audience Size Matter with Content Creators? (324)

Yep...it's that question again? Does size matter? Well yes...and no. Millions of content creators are successful with smaller aud…

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Jan. 10, 2022

Need a Content Tilt? Don't Be Original (323)

Every content creator wants to be original. Is that even possible? It might not be. Instead, try taking multiple concepts and com…

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Jan. 3, 2022

2021 Review - From Social Media to the Token (322)

It was a crazy 2021. The big news was how the major social media platforms showed ultimate control, and then how the crytpo token…

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Dec. 27, 2021

7 Keys to Building a Loyal Audience w/ Content [Special Episode] (321)

A very special New Year's episode of Content Inc. where I go through seven different strategies on how to build a loyal audience.

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Dec. 20, 2021

A 2022 Goal-Setting Process that Works (320)

It's that time of year again. Here's an "easy" way to set up goals for 2022 that you can commit to and will change your life for …

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Dec. 13, 2021

Taking Control of Screen Time (319)

This week I discuss two key issues that are screen time related, teenage suicide and dimentia.

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Dec. 6, 2021

NETs - An NFT Roadmap for Content Creators (318)

Announcing the official launch of our Never Ending Tickets with a step-by-step process on how you can make it happen.

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Nov. 29, 2021

Creating Your Content Training & Education Program (317)

Here's an overview of how I map out my day for my personal training and education process. What's your daily training look like?

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Nov. 21, 2021

Content Creators, DAOs, and Your Future (316)

ConstitutionDAO provides a glimpse of what's possible for content creators in the future. The token, the currency of the future, …

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Nov. 15, 2021

Build Faster with a Content Network (315)

Do you have a mission that is similar to other players in your market? Could there be a way that you could make a larger impact b…

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Nov. 8, 2021

The Community Token Business Model for Content Creators (314)

I've been struggling about where to put community tokens (creator coins or social tokens) in the content creator business model. …

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Nov. 1, 2021

Digital Property for Content Creators (313)

The ability for content entrepreneurs to create their own digital property through NFTs is a game changer. Now is the time to sta…

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Oct. 25, 2021

NFT as Never Ending Ticket (312)

NFTs could be the greatest opt-in subscription for content creators since the dawn of email. NFTs could function more like NETs i…

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Oct. 18, 2021

How Content Creators Use Community Tokens (311)

For decades we've had "their" models and "mine" models. Today, because of the blockchain, we can have "our" models. It's all abou…

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Oct. 11, 2021

If You Could Do Only One Thing (310)

Apparently we are all doing our "to-do" lists the wrong way. Instead of making a list and crossing off your items, your job is to…

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Oct. 4, 2021

10 Content Strategies for Content Entrepreneurs (309)

An overview of my keynote from Content Marketing World 2021, where I review 10 amazing opportunities/strategies where content ent…

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