Episodes

July 7, 2015

Episode 64: Put Your Results On Steroids With Brick Content

Joe Pulizzi Discusses How Developing A Key Piece of Content Can Drive Your Content Inc. Model

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July 6, 2015

Episode 63: How One Legal Firm Continues To Dominate With Content

Joe Pulizzi Shares How The Legal Firm Pinsent Masons Uses A Content Inc. Approach

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June 30, 2015

Episode 62: What If Your Content Was Gone?

Joe Pulizzi Discusses The Importance Of Creating Audacious Content Goals

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June 29, 2015

Episode 61: Tilt to Blog to Book to Speaking

Joe Pulizzi Shares The Process From Finding Your Content Tilt To Speaking As A Form of Marketing

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June 23, 2015

Episode 60: Building An Audience Persona Now

Joe Pulizzi Reminds You: Don't Build Content For You, Make Sure You Are Building It For Your Audience

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June 22, 2015

Episode 59: 3 Ways To Drive Subscriptions

Joe Pulizzi Discussed Three Key Elements To Increasing Subscribers To Your Content & Database

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June 16, 2015

Episode 58: The 6 Keys To Epic Content

Joe Pulizzi Breaks Down His Six Key Elements That Lead To Epic Content Marketing

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June 15, 2015

Episode 57: Can You Create Content Like A Seven Year Old?

Joe Pulizzi Shares How EvenTube makes over $1M With Video Content

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June 9, 2015

Episode 56: Looking For Revenue Ripples

Joe Pulizzi Reminds You To Consider Additional Revenue Streams As You Grow Your Content Inc. Model

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June 8, 2015

Episode 55: What To Look For In Freelance Writers

Joe Pulizzi Offers Up Tips On How To Successfully Add Freelance Writers To Your Content Team

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June 2, 2015

Episode 54: The Trojan Horse Called Research

Learn How Developing A Research Project Can Grow Your Connections, Business Partners And Your Business

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June 1, 2015

Episode 53: Why You Can't Trust Google

Joe Pulizzi Reminds You To Not Rely On Other Platforms But To Build Your Own

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May 26, 2015

Episode 52: The 4 Keys To Building Your Base As A Content Expert

Joe Pulizzi Shares His Content Inc. Methodology To Building A Strong Content Foundation

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May 25, 2015

Episode 51: Leveraging Media Partners To Grow Your Content Inc. Empire

Joe Pulizzi Breaks Down The Five Ways You Can Partner With A Media Company To Benefit Both of You

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May 19, 2015

Episode 50: Don't Get Seduced By the Dark Side of Social Media

Joe Pulizzi Breaks Down The Importance of Using Social Media To Drive Traffic To Your Owned Media

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May 18, 2015

Episode 49: Podcast Stories That Build Your Content Inc. Empire

Joe Pulizzi Shares How The Power of Podcasting Has Helped Build The CMI Brand

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May 12, 2015

Episode 48: Two Fool-Proof Methods For Getting Content Inc. Buy-In

Joe Pulizzi Shares The Two Methods To Get Your C-Suite To Agree To A Content Inc. Approach

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May 11, 2015

Episode 47: How John Deere Dominated Farming With A Content Inc. Stra…

Joe Pulizzi Discusses The History of The John Deere Content Marketing Process

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May 5, 2015

Episode 46: Identify And Fix What Is Stopping Your Content Inc. Succe…

Joe Pulizzi Shares The Various Reasons Your Content Inc. Model May Not Be Working

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May 4, 2015

Episode 45: A Step-By-Step Content Inc. Model In Action

Joe Pulizzi Shares How Joy Cho Used The 6 Steps To A Content Inc. Model To Grow Her Brand And Business

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April 28, 2015

Episode 44: How To Fail Before You Get Started

Don't Let The Scope of Your Content Strategy Get Too Big Before You Even Start

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April 27, 2015

Episode 43: You Must Set An Audience Goal First

All Other Goals Mean Nothing If You Don't Have A Loyal Audience For Your Content

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April 21, 2015

Episode 42: Five Ways To Develop Your Listening Posts

Joe Pulizzi Breaks Down Five Ways You Can Get Customer Feedback For Content

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April 20, 2015

Episode 41: Leveraging The Amazon Press Release Method

Joe Pulizzi Discusses How You Can Use The Strategy of A Press Release To Find Your Content Tilt

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