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Episodes

Sept. 14, 2015

Episode 83: Why You Need To Start Freewriting

Joe Pulizzi Shares How Freewriting Can Be Effective To Get Out Of A Content Rut
Sept. 8, 2015

Episode 82: How Digital Photography School Rocks A Content Mission

Joe Pulizzi Breaks Down How Darren Rowse Grew Digital Photography School By Focusing On His Content Tilt
Sept. 7, 2015

Episode 81: Building Your Content Marketing Fantasy Team

Joe Pulizzi Compares Building Your Content Inc. Model To Building Out Your Fantasy Football Team
Sept. 1, 2015

Episode 80: Haters Gonna Hate

Joe Pulizzi Tells You Why Having Haters Is Actually A Good Thing For Your Content Inc. Model
Aug. 31, 2015

Episode 79: The Leading Expert In The World

Joe Pulizzi Reminds You To Go Very Small To Get Big
Aug. 25, 2015

Episode 78: Hopefully We Won't Lose Our Way Again

Joe Pulizzi Shares How Sherwin Williams Has Reconnected To Their Original Content Marketing Roots
Aug. 24, 2015

Episode 77: The Manual You Probably Don't Have But Need

Joe Pulizzi Discusses Why Your Company Needs A Policy And Procedures Manual
Aug. 18, 2015

Episode 76: 7 SEO Questions You Need To Ask Today

Joe Pulizzi Breaks Down Key Questions To Consider When Planning Your SEO Strategy For Content
Aug. 17, 2015

Episode 75: Create Less Content Every Day

Joe Pulizzi Reminds You That Less May Indeed Be More When It Comes To Content
Aug. 11, 2015

Episode 74: Where Will You Be In 2025?

Joe Pulizzi Encourages You To Look Ahead 10 Years And Write Down Your Goals
Aug. 10, 2015

Episode 73: Three Ways to Buy Your Company Patience

Joe Pulizzi Shares Three Ways You Can Buy Time With Your C-Suite While Building A Content Marketing Program
Aug. 4, 2015

Episode 72: Things You Should Never Do Yourself

As A Business Owner, It May Be The Tasks You Assign To Others That Make The Most Difference
Aug. 3, 2015

Episode 71: Preparing For A Content Marathon

Joe Pulizzi Reminds You That A Content Inc. Model Is A Marathon, Not A Sprint
July 28, 2015

Episode 70: A New Content Role You Need To Consider

Joe Pulizzi Discusses A New Role For Your Content Marketing Team
July 27, 2015

Episode 69: The Why Exercise

Joe Pulizzi Teaches You An Important Exercise To Deduct Which Content Channels Are Working
July 21, 2015

Episode 68: 7 Content Issues That Keep Me Up At Night

Joe Pulizzi Shares What Keeps Him Up At Night Growing His Own Content Inc. Business
July 20, 2015

Episode 67: Tabula Rasa

Joe Pulizzi Shares How The Latin Term Tabula Rasa Equates To Today's Marketing Opportunities
July 14, 2015

Episode 66: Are You Really Providing Value?

Joe Pulizzi Reminds You To Review Each Content Channel For True Audience Value
July 13, 2015

Episode 65: Guess What Your Marketing Is Missing

Joe Pulizzi Reminds You That Patience Is A Virtue When It Comes To Content Marketing
July 7, 2015

Episode 64: Put Your Results On Steroids With Brick Content

Joe Pulizzi Discusses How Developing A Key Piece of Content Can Drive Your Content Inc. Model
July 6, 2015

Episode 63: How One Legal Firm Continues To Dominate With Content

Joe Pulizzi Shares How The Legal Firm Pinsent Masons Uses A Content Inc. Approach
June 30, 2015

Episode 62: What If Your Content Was Gone?

Joe Pulizzi Discusses The Importance Of Creating Audacious Content Goals
June 29, 2015

Episode 61: Tilt to Blog to Book to Speaking

Joe Pulizzi Shares The Process From Finding Your Content Tilt To Speaking As A Form of Marketing
June 23, 2015

Episode 60: Building An Audience Persona Now

Joe Pulizzi Reminds You: Don't Build Content For You, Make Sure You Are Building It For Your Audience