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Planning/Goal-Setting Episodes

May 24, 2021

One Sure Way to Cut through the Clutter (279)

So often forgotten, but almost always works. If you want to cut through the clutter and position yourself or your company as an expert, original research is the way.

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April 12, 2021

6 Incredible Exit Strategies from Content Creators (273)

You don't have to sell, but you should have an exit plan. I've discovered six very different exit strategies from content creators and content entrepreneurs that will help you create your own exit plan.

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April 5, 2021

The Rise of the Content Entrepreneur (272)

It's not the creator economy. Or the passion economy. Content creators won't get the job done. The fastest growing area of entrepreneurship today are content entrepreneurs.

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March 29, 2021

Are Creator Coins a Thing for Content Entrepreneurs? (271)

I've gone deep down the rabbit hole with NFTs and creator coins. I'm starting to believe that they might be part of the future for content creators.

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Feb. 1, 2021

Do What You Say You Are Going to Do (263)

This lovely podcast comes courtesy of my wife, who gave us today's topic. Maybe one of my most important messages to date.

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Jan. 4, 2021

Make Sure Your 2021 Goals Include Numbers (259)

Nothing kills goal setting more than the creation of goals you can't measure. Is that you? In 2021, make sure every one of your goals includes a measurable number.

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Dec. 21, 2020

257: 9 Success Strategies for 2021

Here are nine incredibly helpful success, financial and giving strategies to make sure that 2021 is your best year ever.

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Dec. 14, 2020

256: Do this One Thing to Prepare for Next Year

Creating a content mission statement for every one of your original content channels is not just a nice thing to do for 2021...it may just be the most important strategic activity you could do.

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Nov. 30, 2020

254: 4 Content Marketing Strategies for 2021

Joe discusses four key strategies he's thinking about for 2021, including buying media properties, killing social media channels, focusing on the email newsletter and...investing in Bitcoin.

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Nov. 16, 2020

252: Resist the Urge to Cut and Hold On

Joe shares a couple stories about media companies that cut costs and held on during past recessions. The results were not good.

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Nov. 2, 2020

250: You Need to Go All-In with Website Investing

I'm way down the rabbit hole right now, learning about the art and science of website investing...maybe the best opportunity to make money during this economic crisis.

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Oct. 12, 2020

247: You Need an Exit Strategy ... Pronto

The majority of entrepreneurs and business professionals have no exit strategy of any kind. It's a shame. But it can be fixed.

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Sept. 28, 2020

245: Hope Is Not a Strategy

I learned this important business law by hanging around Mr. Bill Donohue. Are you relying to much on hope in your work and personal life?

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Sept. 21, 2020

244: Create Content Consistently, Or Don't Do It At All

Content creators need to be like Norm Peterson from Cheers - they need to show up consistently AND be interesting. Every. Single. Time.

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Aug. 24, 2020

240: Five Content Marketing Strategies You Must Implement Now

Joe puts together a longer presentation about five key content strategies including buying content assets, enewsletter focus, the content tilt, building one base and creating more lines of revenue.

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Aug. 12, 2020

237: Creating a Time Journal Will Change Your Life

Juggling too many balls? The answer isn't to juggle them faster or juggle even more balls. Create a time journal to find out which balls you should drop.

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Aug. 10, 2020

236: 15 Critical Business Strategies to Implement Now

One of my favorites from the Content Inc. archive...15 tips and strategies for startups and SMBs. Any one of these will change your stars.

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Aug. 5, 2020

235: Joe's Second Big Opportunity - The Rich Get Richer

With the flood of federal reserve money in the US, the rich are getting richer and the poor are getting poorer. The economy over the next couple years will most likely be a disaster. You have some choices to make.

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Aug. 3, 2020

234: Joe's First Big Opportunity - The Media Selloff Begins

Media companies are starting to sell off properties. Even small deals are possible. This is a once-in-a-lifetime opportunity.

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July 22, 2020

231: 3 Simple Steps to Success that Nobody Does

The three-step process of Record, Repeat and Remove is almost foolproof...and yet hardly anyone does it (except very successful people).

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