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Planning/Goal-Setting Episodes

July 21, 2025

No More Excuses: Take the Misogi Challenge

Jesse Itzler believes the key to goal setting is in the Misogi Challenge. Jesse's Misogi Challenge is one big, audacious goal that you accomplish during each year. For example, Jesse’s one big goal for 2025 is to run 2025 mil...

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July 7, 2025

Make Plan B Your Plan A

If I am you, and I have a job working for someone else, I’d start moving plan B to plan A right now. Build something that only you can do. That’s your Tilt. Communicate that Tilt out in a regular way. Start building even a ha...

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June 30, 2025

Hey Creator: You’re Not Repeating Yourself Enough (502)

We think we need to keep reinventing the wheel. New idea. New angle. New take. But the truth is… if you’re doing it right, you’ll feel like a broken record. Repeating yourself as a creator is a necessary strategy for success....

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June 9, 2025

If I Had to Start Over, Here's the Plan (499)

If I lost everything – the audience, the money, the reputation – and had to start over, here’s what I’d do. Step 0: Take Inventory What do I still have? My skills. My story. My scars. Just because the list is gone doesn’t mea...

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May 26, 2025

Become a Great Creator with These Five Types of Mentors (497)

You don’t build a business alone. You can try. And for a while, it might work. But the moment things get hard—and they always do—you’ll either have people to lean on… or you’ll collapse under the weight of your own ambition. ...

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May 5, 2025

Do You Have the Wrong Side Hustle? (494)

We've been doing side hustles wrong since they were first invented. Most people are in a job they hate, and do a side hustle they love. Time to flip the script. Immediately. ------- Like this episode? SUBSCRIBE on , or . See all Content Inc...

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April 28, 2025

Career Longevity Is the New Retirement Plan (493)

The old model was simple: work 40 years, retire, live off savings. But in today’s world, career longevity is the new retirement strategy. And that doesn’t mean grinding away at a job into your 70s. It means owning things that let you work smarter,...

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April 7, 2025

You Have No Competition (490)

Everyone has goals. I’m sure you have a few right now you are working on. But if goal setting were a skill, most Americans are failing…significantly failing. When you look at all the math, those who have goals and stick with them have NO...

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March 31, 2025

How to Create SMART Goals (489)

I learned about SMART Goals from Brian Tracy almost 30 years ago. SMART goals are specific, measurable, actionable, relevant and time-bound. How's your goal-setting going? My methodology on . ------- Like this episode? SUBSCRIBE on , or . See...

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March 17, 2025

Who's Your Hero in 10 Years? (487)

The craziest thing about humanity is that we are the only mammals that know there is a future and can set goals and achieve those goals, but most humans don’t do this. In this episode we break down Matthew McConaughey's Oscar award speech and see...

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March 3, 2025

Starting or Stopping Anything with the Seven-Minute Method (485)

Beginning or stopping a habit is difficult at best. Sometimes we overthink it and become overwhelmed. Well, anyone can do anything for seven minutes. Try out this seven-minute method for the next habit you want to start or stop. ------- Like this...

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Feb. 3, 2025

You Are What You Think About (481)

If I ask you, where will your business be in three years, and you don’t know the answer, odds are you will not be successful. You think, sure, write down your goal, review your goal on a regular basis, execute the goal…but all those things are...

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Nov. 11, 2024

It's How You React that Matters (471)

Regardless of what happened to you in the past week, there are quite a few people in your life who are hurting right now. The decisions we make in the next few weeks to few months can change our lives and the lives of the people around us for the...

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Oct. 28, 2024

Using Habits to Stop Creative Resistance (469)

Resistance is all around us, stopping us from creating great things. But one thing can stop the resistance. It's called habit...and creating habits is actually easier than you think. Let's find out more in this episode. ----- Today's episode is...

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Oct. 14, 2024

The Road Less Traveled [it takes less than you think] (467)

Unfortunately, most content creators don't make it as content entrepreneurs. Sometimes it takes a different perspective and a minute to look around. And...it takes less than you think to follow the road less traveled. ------- Like this episode?...

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Oct. 7, 2024

You Need More No In Your Strategy (466)

I’m sure you are creating and distributing content everywhere. But is that the right move? Maybe your strategy should be more about no, than yes.  In this episode we dive into the research to see what is really working in content creation and...

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Sept. 2, 2024

What's Your 2025 BHAG? (461)

You might be doing all the right things with your content creation...but do you have your goals in order? Let's take a page from Jim Collins and review our BHAGs. ------- Like this episode? SUBSCRIBE on , or . See all Content Inc episodes at the...

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Aug. 9, 2021

You Must Remember This Date (300)

John Rockefeller celebrated one day every year over all others, and teaches us why content entrepreneurs need to celebrate this date as well.

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Aug. 2, 2021

Two Things We Need to Fix Now in the Content Business (298)

In our just-released content entrepreneur benchmark study, there are two very concerning statistics that need to change if we are going to move this profession forward. Today’s show sponsored by Evan Kirstel the Techfluencer w/ 500K+ social media followers specializing in Enterprise Tech, B2B So…

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July 26, 2021

Focus on Why before What (296)

So many companies either forget or don't have a why to their content before they choose all the whats. This may be the biggest mistake in content marketing now. Doing an analysis now will save you in the long run.

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July 19, 2021

Create a Marketing Category in 3 Steps (294)

Building a loyal audience over time is challenging at best. A much "easier" way is to create your own content category. The best marketing in the world once you make it happen.

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June 21, 2021

Big Tech Setting a Mouse Trap for Content Creators (286)

The big technology platforms are wooing content creators with all sorts of goodies. The problem is that content creators may fall for bait, and then get caught in a trap.

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June 14, 2021

Zig When Everyone Else is Zagging (284)

Three major airlines have killed off their in-flight magazines. The sensible move? Probably. The right move? I don't think so. Time to take a new look at old media.

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June 7, 2021

Need Content Ideas? Here's 10 Strategies (282)

Content ideas come from many ideas. Most often, you need to plan for it. Here's 10 different strategies and tactics that will keep the content marketing ideas flowing.

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